The Zoe Report

Bold Eye Makeup Can Be Wearable—Here’s How

Some style goals just seem plain old unattainable. Whether it’s finding the courage to chop off your luscious locks in favor of a sassy bob, mixing two prints together to create a runway-esque ensemble or even wearing brightly colored eyeshadow while you’re out and about. We feel especially strongly about that last point. While many of us have admired a vibrant eye look, typically from that of an A-lister, figuring out how to make it happen IRL (without the help of a glam squad) is a common a challenge.  Some of our favorite icons like Cher, Madonna and Kate Moss are famous for playing with colorful, bright hues when it comes to their makeup. And, these days, we’re actually seeing bold looks on some of our fave street-style-heroes, donning the daring trend on a day-to-day basis.

Ok, we know what you’re thinking, Can a bright blue smoky eye or purple winged look work for me? The answer is a big, huge “yes!” Also, it’s easier than you think. All it really takes is some guts and a few tried-and-true tricks. Los Angeles-based makeup artist, Marygene, shared her golden rule of eye makeup with us: “Rule 1: There are no rules! A bold eye is meant to be fun and expressive. Do what you feel!” Emily Oliver, another Los Angeles-based makeup guru adds, “Confidence is key—when trying out a new bold style, rather than going in tentatively, give it a full-on embrace.” Eye makeup can be one of the most expressive (and fun) components of beauty, and there are countless looks to be tried. So use this colorful season to channel your inner Picasso. Scroll down for some bold eye makeup secrets, straight from the pros.

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